![]() Music plays a big part in these videos, many show dance moves or lip syncing, though there are others where users talk, even giving financial advice. Most videos are less than 15 seconds long (though videos of up to 60 seconds are possible). Videos created on the TikTok app are short. ![]() In each case artists have shot to popularity, because their songs were used by millions of TikTok users in their videos. Old Town Road has become the origin story for a remarkable series of viral musical successes on TikTok. ![]() Much of this success can be credited to the song becoming an early TikTok "meme", picked up by millions of users. The artist's name was Lil Nas X and the song Old Town Road, which has since become the most successful song of all time, the first ever song to reach 15 times platinum. The artist made news because Billboard magazine had removed the song from its country charts, after it took off in popularity, entering both the country and general Hot 100 charts. Living at his sister's house and feeling bit lonely, in December 2018 he had bought a simple beat for US$30, recorded a song, half country and half rap, and posted it on Soundcloud and social media. In early 2019, an unknown 19-year-old college drop-out from Atlanta, Georgia, made headlines around the world. Lil Nas X at the LACMA Art + Film Gala on November 6, 2021.
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